S. REDDY PARANI／ UX + GRAPHIC
App / E-commerce

Voorlo — Mobile Commerce Platform

UX/UI Design · Mobile App · Vendor & Deals Experience

Role
UX/UI Designer
Discipline
Mobile App — Two-Sided Platform
Deliverables
User flows, wireframes, UI screens
Voorlo App UI cover
The Challenge

Voorlo connects vendors and customers through products, offers, and deals. The challenge was to simplify a complex two-sided platform into clear, easy-to-follow mobile journeys — one for vendors running their store, and one for customers discovering deals.

The Solution
Vendor Flow
Onboard
→↓
Setup Store
→↓
Manage Products
→↓
Orders
→↓
Insights
Customer Flow
Discover Deals
→↓
Explore Product
→↓
View Details
→↓
Take Action
Key Screens
Voorlo product discovery screen
Voorlo account setup flow screens
Voorlo UI kit: Insights, Profile, Branches, Business Detail and Branches Form screens
Voorlo color system: main palette, stroke, button states, background and text colors
Key UX Focus

Simple onboarding

Guide vendors step-by-step through setup.

Easy navigation

Quick access to products, orders, and insights.

Deal discovery

Make offers visually easy to explore.

Clear actions

Reduce unnecessary steps to completion.

My Role
UX Research User Flows Wireframes UI Design Interaction Design
Outcome

A clearer two-sided mobile experience that makes complex vendor operations and customer deal discovery easier to navigate.